I'm a writer, editor, and social media strategist. I create exceptional content and promote it in innovative ways to get the companies and clients I work with meaningful results.
Going beyond Giving Tuesday: Ways to give back all year long
Giving Tuesday was last week—it’s a day where many people donate money to organizations they support. It’s an awesome initiative, but I aim to go beyond just one day of giving. Find out how I support and donate to the organizations and people that are meaningful to me all year long, and use these strategies as inspiration for you to help year-round, too.
Instagram’s expanded audience options: How creators, businesses, and personal accounts can use this new feature
How creators, businesses, and personal accounts can benefit from using this new Instagram feature
Gentle reminders to help you if you’re grieving
Tips and reminders to bring you a little comfort , whether you’re grieving an animal or human loss, and whether it happened recently or long ago.
Why you should keep a Done List
To-do lists tend to get all the love when it comes to productivity, but there’s a darker side to them: Sometimes they can bring us down, especially if day after day we keep seeing a list of all the things we haven’t gotten done yet. It can feel demotivating to keep facing a never-ending list of “shoulds” and “have tos.” Enter the Done List, which can have a more positive effect.
Health Advocate’s LinkedIn page
I run Health Advocate’s LinkedIn page. I manage our content strategy and schedule, write copy for all organic posts and paid ads, liaise with in-house graphic designers, analyze metrics and report on KPIs, engage with followers, ensure all content posted is on brand, and implement ideas for growth.
Manny Halloween Cat
I run Manny Halloween Cat’s Instagram (55,000+ followers). While he’s the star of the show, I do all the behind-the-scenes business stuff: writing copy, editing the photos and videos, managing brand partnerships and press requests, creating and selling merchandise, growing his following, and engaging with other accounts.
Cat Lady Academy
I founded Cat Lady Academy to help other pet owners create, manage, and grow their pet’s social media accounts. I offer coaching, ebooks, and digital resources to help my clients improve their content, reduce overwhelm, grow organically, and more.
Enrollment Advocate landing page
I wrote the copy for this landing page to show clients/potential clients how the Enrollment Advocate program can bring value to them and their employees.
Struggling with your resolution? Try a new approach!
If you’re struggling with your new year’s resolution, try not to feel bad about it! Instead of giving up completely, consider turning to a different approach—one that will allow you to achieve some of what you want to achieve, but in a reasonable, realistic way. Read on for some different approaches to common resolutions.
Enrollment Advocate B2B flyer
I created this flyer to demonstrate the value of the Enrollment Advocate program to prospective clients.
Got the social distancing blues? Try these cat-themed activities!
Are you and your cat bored at home as you’re engaging in social distancing? There are plenty of fun and useful activities you can do while you’re stuck at home. These are just a few of our favorite ideas.
Top tips to keep your pet safe outdoors
Enjoying the beautiful spring and summer weather with your pets can be a lot of fun – from adventures at the park to walks on the beach, and much more. But remember that the outdoor adventures can also bring potential risks to pets’ health and safety. Keep these tips in mind to make sure you and your pet enjoy a safe and happy spring and summer.
Keep Cat Photos Organized On Your Smartphone
Cut through the photo overwhelm on your phone with these helpful tips.
Feeling pressured to achieve during the pandemic?
The coronavirus pandemic is stressful for many people for many different reasons. People are worried about the health of themselves and their loved ones, issues like job security, and are feeling isolated due to physically distancing from others and staying home more than usual. And in addition to these stressors, a new one has recently emerged: the pressure to do more.
Frontline newsletter
The spring 2021 edition of the Frontline newsletter, which gives tips and guidance to managers and supervisors. This newsletter features resilience tips for managers, how to take advantage of the Management Assistance Program, and more.